PPC Kahuna is a pay per click membership course started by Jason Katzenback & Marc Quarles, although Jason is the face of the site. You may know Jason from his internet marketing related products (Traffic Kahuna, Syndicate Kahuna, Comment Kahuna, Portal Feeder) or as the blogger behind the new John Cow. If you have ever used his products or read his blog, you know he is quite successful at what he does and his products are very well put together. As an avid reader of JohnCow myself, I have always appreciated his insights into making money online and was I anxious to learn what he had to teach about pay per click marketing.
Here is what you get for your $67 a month membership fee.
PPC Kahuna software
This tool allows you to spy on your competition and emulate their successful PPC campaigns. PPC Kahuna is a desktop software that you download onto your computer and it will scan and track all the advertisers for the keywords you put in. By scanning the relevant keywords in your niche over the course of 1 or 2 weeks, you can quickly determine which specific keywords and advertisers are the most successful and making money.
This works on the idea that an advertisers would only spend money consistently on an keyword (and ad) if it was making them money. After collecting enough data, PPC Kahuna allows you to filter the results so you can easily spot these profitable keywords. This will enable you to use these keywords in your own campaigns, as well as identify good ad copy and landing pages to emulate. The software is comparable in functionality to other PPC spy tools like PPCBully and iSpionage which normally run about $50-75 a month. The tool works as advertised and my only wish is that it would work on my Mac.
PPC Kahuna 14 Day Challenge
This is your chance to look over the shoulders of Jason Katzenback as he goes through the process from beginning to end of setting up and launching his own pay per click campaign. This is where you will learn the theory and practice behind the PPC Kahuna system. Each day, you will find two video lessons, narrated by Jason on a specific topic. Each day’s lesson also includes a supplementary pdf which contain a checklist and easy to read flowchart to help you follow along by yourself. Not only does the PPC Kahuna system teach PPC theory, it also has a strong SEO focus as well. This ensures that you are achieving the maximum profit with your site from from both paid and free traffic traffic sources. The whole course is professionally put together and easy to follow along with.
Lesson from the 14 Day Challenge
BlitzLP
Want to creating landing pages on the fly? This is a script that you install on your own server and it makes it completely easy to create dynamic landing pages that can achieve high quality scores. The interface was just recently revamped and a ton of new features were added in the latest version. It’s a little hard to get your head around it at first, but after watching the included training videos, everything becomes much clearer. This is an awesome tool that you need to take advantage of and it is only going to get better. A comparable script like LPGen will run you $597, so this is amazing value right here.
PPC Kahuna Affiliate Blueprint
Each month of your membership, you will get access to a new affiliate blueprint. For the lazier folks among us, the blueprint gives you an exact niche that Jason and his team have already researched for you. Each plan will give you an overview of the niche, a plan of attack, both PPC and SEO keywords to use, a pre-sale page article, and three topic related articles. What more do you really need? It’s all there for you and all you need to do is implement and profit.
PPC Kahuna Web Based Tools
There are a ton of PPC tools on the PPC Kahuna site itself that are very useful. Let me highlight a few of them. The BlitzPPC tool enables you to add all your keywords, create some ads and export the campaign data to the Google Adwords Editor. If you have ever created an Adwords campaign by hand, you know what a timesaver this is. The PPC Ad Copy Wizard enables you to generate 9 variations of an ad to split test with. After rotating through each ad for awhile, enter in your results and it will tell you which is your strongest performing ad. There are also several keyword related tools including ones that allow you to clean up your keyword lists, group keywords together into adgroups, generate keyword variations and much more. Finally, there are also a couple of handy tools to generate your boilerplate text for Disclaimer, Privacy Policy and Terms of Use pages which will really save you some time.
PPC Kahuna Bonuses
There are several bonuses you get for signing up to PPC Kahuna, but my favorite one is the free upgrade to Traffic Travis Professional. This is a $97 value and Traffic Travis is one of those tools that you must have as an internet marketer. It has some great features for both SEO and PPC. I have been using this software for quite awhile now and I love it. The free version is great, but if you can get your hands on the Pro version, why not?
These are just some of the highlights of the PPC Kahuna Membership. There are actually a number of other cool aspects I’ve neglected to mention including the growing PPC Kahuna community. It is really easy to ask questions on the forum, and Jason himself is on there to answer questions. The software is constantly getting updated, and I expect to see new tools being added in the future. I encourage you to read my experiences with the PPC Kahuna 14 day challenge on this blog and then check out the sales page for more information. Overall, I am quite happy with my PPC Kahuna membership and will be staying on for quite awhile. If you are motivated to learn PPC, then I think PPC Kahuna is a great place to learn it.
